r/adtech is a subreddit with 8k members. The most common kinds of discussions are solution requests and advice requests, and the community frequently discusses adtech, ai, advertising, programmatic, and google.
Adtech is a portmanteau of "Advertising Technology". It covers a collection advertising related software and tools that brands and agencies use to strategize, set up and manage all digital advertising activities. The Adtech industry is made up primarily of Advertisers (demand) and Publishers (supply) - with countless companies in the middle taking a cut of the transaction through different business models.
Popular Themes in r/adtech
#1
Solution Requests
: "GetHookd vs Foreplay - which saves more time for ad research?"
12 posts
#2
Advice Requests
: "[QUESTION] Built a Chrome extension to check ads.txt / app-ads.txt lines against sellers.json - looking for feedback on what else to add"
10 posts
#3
News
: "Attended Ad:tech event today."
5 posts
#4
Self-Promotion
: "Just launched, need 5 people to test it and give feedback (free)"
4 posts
#5
Pain & Anger
: "does anyone else feel like RTB latency has gotten way worse over the past couple years"
2 posts
#6
Ideas
: "Startup idea - programmatic buying for medium sized companies"
1 post
Popular Topics in r/adtech
#1
Adtech
: "Adtech hiring right now: a few patterns from ~1.5k jobs"
98 posts
#2
Ai
: "New Ad Tech Update: Ads Coming to Ai Chats"
44 posts
#3
Advertising
: "How does programmatic Advertising really differ from the rest of digital marketing?"
38 posts
#4
Programmatic
: "US Programmatic Trends Dec"
33 posts
#5
: "OpenAI pilots a Google Shopping–style setup where retailers upload a structured product feed"
21 posts
#6
Ads
: "Meta just built an MRI for Ads"
20 posts
#7
Ctv
: "Looking to exchange with a technical profile on a niche Ctv / OTT Adtech project"
11 posts
#8
Dsp
: "Basis launches Compass: the Dsp that turns a brief into a live campaign in minutes"
10 posts
#9
Marketing
: "How can AI improve Marketing attribution and measurements?"
10 posts
#10
Publisher
: "A Publisher can attract millions of users and still underperform if sessions are shallow, ad placements are inefficient, viewability is weak, or auctions lack competition."
10 posts
Member Growth in r/adtech
Yearly
+3k members(57.5%)
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Last updated: June 29, 2026