How to search for Subreddits

by Fed
Published 2022-07-07, updated 2022-10-19

Finding Subreddits for your target audience

In this product demo we explore how to discover relevant Subreddits for our target audience based on a few quick keyword searches.

GummySearch surfaces Subreddits for any audience we search for, allowing you to add them to an audience for analysis. Subreddits in your audience are searchable, and GummySearch also surfaces conversations useful for customer discovery, and even recommends similar Subreddits based on the ones you have already marked as interesting to you.

Tips to search for Subreddits

  • Pick 2-4 words your target audience might mention
  • Short & broad synonyms for your audience work well
  • Similar words like "Marketing" and "Marketers" are fine
  • The more keywords, the more refined the results get

Adding related subreddits

After you create an audience based on a couple subreddit you have found, GummySearch will go to work for you and recommend some similar ones you might have missed. It does this by looking at the subs you've selected, and other communities where those Redditors commonly participate in.

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